SHUT up and sit down. | MEMORABLE WORDS: Quotes from the Aware saga are printed on T-shirts like this one. PICTURE: VICKI LEW | If you had followed the drama at the Association of Women and Research's (Aware) Extraordinary General Meeting (EGM) last Saturday, those words would probably strike a chord with you. They were said by former Aware exco member Sally Ang as she tried in vain to control the raucous 3,000-strong crowd at Suntec City. Those words have inspired the owner of a graphic design firm to print the quote on a T-shirt and put it up for sale. Ms Vicki Lew, 29, also decided to print other 'memorable' quotes used during the seven-hour meeting. (See report below.) She claims the T-shirts are selling like hot cakes - four days after the EGM. She has received 180 orders. No surprises, the 'Shut up and sit down' T-shirt is the most popular. | DESIGNER: Ms Vicki Lew | Ms Lew told The New Paper that she had signed up online to become an Aware member on the day of the EGM. But as she was down with stomach flu, she could not attend the meeting. She was planning to vote against the then new-guard in the no-confidence motion. 'I stayed home and followed the updates on Twitter,' she said. 'The minute Sally said 'Shut up and sit down', Twitter went wild. Then someone said, 'That would make a good tee'.' That got Ms Lew's creative juices flowing. Within half an hour, she came up with the design. Then she put the design up for sale at www.cafepress.com, a US website well-known for print-on products. She priced the T-shirt at about US$20 ($30). She was planning then to donate US$5 from the sale of each T-shirt to Aware. Six hours later, at 11pm, she had received nearly 30 orders for it. She said all the customers were Singaporeans living in other countries. The response took her by surprise. She said: 'Initially, I had designed the T-shirt out of jest. But when I saw how popular it was, I decided to turn it into something more serious.' She then called her friend, Ms Dionis Chua, 25, founder of www.printeet.com/shop/, a local website that sells personalised print-on items such as framed jigsaws and mousepads. Ms Chua agreed to let Ms Lew sell her T-shirts on her website. We confirmed this with Ms Chua. When we asked Ms Lew if she should be profiting from the Aware saga, she said she would donate 70 per cent of the profits to Aware. By 4am last Sunday, the T-shirt was up for sale on the Singapore website. It costs $19.90 to print one T-shirt, but Ms Lew said she is selling it for $29.90. 'As more quotes (from the EGM) appeared on Twitter, I came up with more designs,' said Ms Lew. There are 12 designs in total. But some people The New Paper spoke to did not approve of what Ms Lew was doing. Miss Sheryl Yeo, 29, a banking executive, said: 'I think the T-shirts will embarrass the people involved. It definitely isn't funny for them.' Polytechnic student Chan Yong Meng, 20, agreed. He said: 'I think the people behind the T-shirts should stop. It's quite meaningless and could stir up trouble.' Ms Lew founded her company, Bionic Creative, three years ago. The company designs logos, websites, brochures and corporate tees. The first batch of T-shirts would be ready by next Monday, she said. |
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